West Logistics is a fast-growing 3PL provider specializing in the lifestyle industry. They support both B2B and B2C brands with end-to-end logistics solutions that combine warehousing, fulfillment, customer care, and value-adding services. Their mission is to create logistics experiences that feel effortless for our customers — even when their operations are complex.
Company: West Logistics, Denmark
Industry: 3PL
Why did you choose Ongoing WMS?: "After evaluating several systems, Ongoing quickly stood out. We immediately felt that it could become the central “backbone” of our operation — the system tying together all workflows from inbound and storage to packing, shipping, and billing. The onboarding team guided us closely from the very beginning, which confirmed that we had made the right choice."
How Ongoing WMS is used: "Ongoing is our non-negotiable, single source of truth. All operational processes run through the platform, and we are continuously expanding our use of its features — from packaging control and automated billing to customer-facing data flows. Our goal is simple: if it can be systemized, it should live inside Ongoing."
Key advantages/benefits: "The greatest advantage of Ongoing is the flexibility to tailor workflows to each customer while keeping the user experience simple for our team. Even highly complex setups become intuitive in daily operations. This allows us to onboard new clients swiftly — in many cases, replicating and configuring a full customer setup within a single day.
The platform has enabled us to:
In short, Ongoing makes us more scalable, more efficient, and a stronger partner for our customers.
Collaboration with Ongoing: "Our collaboration with Edward Brask and Filip Westberg has been fantastic. We always feel heard, and together we’ve been able to develop solution variants that match our needs precisely — even when those needs are unique or complex."
The onboarding process: "The onboarding process was very smooth. It took no time from kickoff to the moment we clearly saw how Ongoing would transform our day-to-day workflow. Even though the system offers almost unlimited customization and optimization potential, the practical setup was quick, and we were able to start packing efficiently right away."
Integrations used: "We currently use integrations with Shopify, Webshipper, Traede, Returnflows, e-conomic, and Turis."
Additional comments: "Ongoing has become a core part of how we operate and grow. It strengthens our service level, simplifies complexity, and allows us to scale without compromising quality — which is essential for us and the brands we support."
Contact person: Jesper Therkildsen, Co-Founder & CEO
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