Linda Wretman Becomes Ongoing’s First CFO
Ongoing is now taking the next step in its global expansion by recruiting its first Chief Financial Officer, Linda Wretman.
At FreeTrade Logistics ApS, the vision is to be the best partner for their customers by seamlessly integrating into their supply chains. They don’t just provide warehouse services—they become a vital part of their customers' operations, ensuring efficiency, transparency, and reliability. To achieve this, they rely on strong digital solutions, and this is where Ongoing WMS and Cargoflux truly stand out.
“When we were looking for a WMS, Ongoing stood out because of its flexibility and the ease of integration with other systems,” explains Mathias Clausen , Project Manager at FreeTrade Logistics. Since implementing Ongoing WMS in 2020, the company has seen a significant boost in operational performance. “We use it daily for inbound, outbound, stock control, and real-time tracking—everything we need to run our warehouse efficiently,” Mathias adds. This robust system has become a cornerstone in managing a fast-paced logistics environment.
A key factor in the success of their operations has been the level of customization and automation provided by Ongoing WMS. FreeTrade Logistics benefits from tailored functionalities that streamline processes and enhance accuracy. The integration with transport administration system CargoFlux, in particular, has been a game changer. The close collaboration with CargoFlux—highlighted by a strong professional relationship with CEO Jannick Sloth —ensures that the administration of transporters and labels is handled effortlessly within the same ecosystem. As Mathias notes, “The onboarding process with Ongoing and CargoFlux was smoother than we expected,” demonstrating how well the systems adapts to the specific needs of the logistics industry.
The success story is further enriched by the dedicated support from the Ongoing team. Dedicated engineers Filip Westberg and David Ådvall have been providing expert assistance and development that keeps the system aligned with evolving business requirements. With both Ongoing and CargoFlux sharing FreeTrade Logistics’ vision of a fully digitalized logistics operation, the company is confidently building a warehouse operation that is not only efficient but also future-proof.
This collaboration of advanced technology, seamless integration, and expert support exemplifies how strategic digital solutions can transform operations, making FreeTrade Logistics a leader in modern warehousing and supply chain management.
Ongoing is now taking the next step in its global expansion by recruiting its first Chief Financial Officer, Linda Wretman.
Ongoing WMS now connects directly to the Norwegian carrier Helthjem’s API, enabling shipment booking, PDF label generation, automatic printing, and tracking updates.
Ongoing Warehouse has won the Di Gasell Award 2025, marking its seventh recognition as one of Sweden’s fastest growing and most stable companies. Learn how our strong team and focus on customer value drive consistent growth in logistics software.