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Minicars Take Lead in Radio-Controlled Hobby Distribution with Ongoing WMS

Minicars is one of Europe’s leading B2B distributors of radio-controlled hobby products with warehouses in Sweden and Germany. To support their continuous growth, they strategically implemented Ongoing WMS.

Minicars remote controlled cars in thrilling offroad race

Minicars, one of Europe's leading distributors of radio-controlled hobby products, has been a cornerstone in the radio-controlled hobbyist community since 1968. With headquarters and warehouse facilities in Enköping, Sweden, and an additional service center and warehouse in Germany, Minicars is a purely B2B enterprise selling exclusively to retailers. Their expansive product range includes everything from radio-controlled cars, airplanes, boats, and drones to a comprehensive selection of spare parts and accessories. As Minicars continues to grow and evolve, they have found a reliable partner in Ongoing WMS, a warehouse management system that has become integral to their operations.
The Strategic Choice of WMS

For Minicars, the choice of a warehouse management system was essential. Olof Svedbom, CIO of Minicars, elaborates, "We needed a warehouse management system that we can grow with and has ready-made integrations with Weland AB's vertical storage lifts, our ERP system, and nShift. We also value Ongoing's business model and support system, which are very efficient and good. We hoped that Ongoing would help us scale up our business, and a few years later, we can only conclude that without Ongoing, it would have been very difficult to grow as much as we have."

A Collaboration with Numerous Benefits

Ongoing WMS has seamlessly integrated into every aspect of Minicars' warehouse operations. Svedbom explains, "We use Ongoing WMS for everything related to the physical warehouse. That is, inbound deliveries, outbound deliveries, inventories, picking, and packing. In addition, we can create customs reports and documentation for packaging reporting, etc. We have about 17,000 active items and four vertical storage lifts."

The collaboration with Ongoing has provided Minicars with numerous benefits, the most notable being exceptional support. "Superb support! It's easy to get caught up in system specifications when choosing a system supplier, but the long-term partnership and personal chemistry are just as important. Together with Ongoing, we have gone from a warehouse working at its breaking point to one that can handle double the volume compared to before with the same number of employees," says Svedbom.

Personalized and Dedicated Support

As Svedbom explained, a crucial element of this successful partnership is the personalized support from Ongoing's team. "We are very grateful to have Tianfu Yun as our contact person. He knows Ongoing WMS very well and has a great ability to understand and help solve the problems we have had during the implementation process and afterwards," Svedbom adds.

Tianfu Yun also shared his positive experiences, "The collaboration with Minicars has been excellent. A significant reason for this is Olof Svedbom's openness to new solutions. The company is generally forward-thinking and consistently seeks ways to improve. This mindset has made working with Minicars enjoyable."

The Impact of a Well-chosen WMS

The partnership has enabled Minicars to scale their operations efficiently and continue their legacy as a leader in the RC hobby product distribution industry, showcasing the impact of a well-chosen WMS. As they look to the future, Minicars remains confident in their collaboration with Ongoing. "Overall, we are very satisfied with Ongoing and highly recommend other companies in similar situations to explore collaboration opportunities," Svedbom concludes.


Ongoing Wins its 7th Di Gasell Award

10 October 2025

Ongoing Warehouse has won the Di Gasell Award 2025, marking its seventh recognition as one of Sweden’s fastest growing and most stable companies. Learn how our strong team and focus on customer value drive consistent growth in logistics software.

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