Graphics and Visual Identity

Here you can access graphic material free to use for the media and for our customers to use for articles, social media, their website, and more. We ask you to use common sense when using the material.

If you need advice or have any questions regarding the usage of the material, please send an email to contact@ongoingwarehouse.com

Ongoing images

Images

These images can be used for communication purposes such as for the press, websites, or social media.

If you have any questions regarding the usage of our images, please email contact@ongoingwarehouse.com

Product mockups

Laptop, phone & tablet (.png)
Laptop (.png)
Phone (.png)
Tablet (.png)

Contextual images

Tablet on picking cart (.jpg)
Tablet at packing station (.jpg)
Tablet at packing machine (.jpg)
Picking with handheld computer(.jpg)
Picking cart and handheld computer (.jpg)

Management

Fredrik Einarsson & Samuel Kjellberg (.jpg)
Fredrik Einarsson (.jpg)
Samuel Kjellberg (.jpg)
Gerhard Guron (.jpg)

Ongoing logotype

Logotype

The blue logotype is the primary logo and is to be placed either on a white or light background. The white logotype is the secondary logo and is to be placed on a black or dark background where the blue logotype would be hard to read. Changing or adding elements to the logotype is not permitted.

If you need advice or have any questions, please send an email to contact@ongoingwarehouse.com

Primary logotype 

Ongoing blue logotype (.png)
Ongoing blue logotype (.eps)

Secondary logotype

Ongoing white logotype (.png)
Ongoing white logotype (.eps)

Ongoing colors

Colors

Primary colors

Blue and dark blue are the primary colors and are supposed to be used in all communication.


Blue

Hex:    #3D57A9

RGB:    61.87.169
CMYK:   89.68.0.0

Dark Blue

Hex:    #2E4064

RGB:    46.64.100
CMYK:   93.74.33.23


Text

Black is to be primarily used for text. White is to be used secondarily where black would be hard to read.


White

Hex:    #FFFFFF

RGB:    255.255.255
CMYK:   0.0.0.0

Dark Blue

Hex:    #000000

RGB:    0.0.0
CMYK:   0.0.0.100


Background

For opaque backgrounds, white is preferred. Alternative background colors are light gray and beige.


White

Hex:    #FFFFFF

RGB:    255.255.255
CMYK:   0.0.0.0

Light Gray

Hex:    #F9F9F9

RGB:    249.249.249
CMYK:   2.2.2.0

Beige

Hex:    #E2E2DA

RGB:    226.226.218
CMYK:   14.9.16.0

Ongoing Realist wide font

Fonts

Ongoing uses Realist Wide and Realist for written text.

Realist Wide

Realist Wide is used for titles and other applications where a wider font is visually more suitable.


Realist

Realist is used in all other text, such as body text and preambles.


Arial

Where Realist Wide or Realist is not available, Arial is an easily accessible alternative.